Company Description
Sponsored by the original Smiley Company, we are a non-profit, Community Interest Company (CIC) and ‘Matchmaker for Good’- providing an innovative free social network and impact-driven events that tackle big issues in society by connecting people and organisations with the ability to solve problems with others that need solutions.
Our vision is a world where people, communities and organisations work hand-in-hand to find answers to current social and environmental problems. Our mission is to empower communities around the world to act on issues important to them by means of our technology and events
Overview
The platform has just ‘soft-launched’ in UK and will be followed by other target EU countries and North American states in 2019, with an app to follow in June too.
The Role
The Smiley Movement is launching in the UK and we’re looking for a creative, self-starting and enthusiastic Digital and Social Media Manager to help build Smiley Movement’s digital presence and drive awareness in the UK.
Social Media
– Oversee the creation, scheduling and publication of content across social media accounts in line with brand guidelines
– Develop objectives and KPIs for social media and engagement and also test new ways of achieving KPIs and communicating with audiences
– Produce weekly social media analytics reports to present to team
– Confident in supporting social marketing ideas and communicating the benefits of your strategies internally
– Generate creative ideas to help engage and grow our online communities and conceive and oversee social campaigns to increase public interaction
– Work alongside the relevant teams to produce SEO and PPC campaigns and ensure the marketing activities meet the overall brand
– Promoting our Smiley Talk events across all channels
– Live tweeting and content creation during our events
Digital
– Lead on back-end website copy changes and uploads
– Develop objectives and KPIs for web content and engagement and also test new ways of achieving KPIs and communicating with audiences
– Produce weekly website analytic reports to present to team
– Responding to online website queries and questions
– Lead on website and external B2B mailings based on brand guidelines
– Communication and reminders to attendees about events
– Communication and engagement with new users and interaction and feedback collation